Show and Tell Hawai'i

'Five-0' monster mash ramps up viewership

October 31st, 2015

The seasoning of the bewitching — a Frankenstein, body parts, vampires, blood bank robbers, serial slayer — helped CBS’ “Hawaii Five-0” to ramp up viewership and 18 to 14 demographics overnight. An All Hallows Eve treat, for sure.

dannycharlieToss in an carguments transferred to the unnaturally foggy Koolaus, between Steve (Alex O’Loughlin) and Danno (Scott Caan), instead of cars (so, a walkument?); Danno doing a practice solo cargument in his  car, en route to pick up an AWOL Grace (Teilor Grubbs), dressed up as a fairy for a presumed trick-or-treat Halloween party, but detoured to a North Shore gig with older kids, without telling dad or mom; when she’s in Danno’s car, he delivers the sermon to her, only to wreck his car, as he avoids hitting a darting animal crossing the dark roads.

Expectedly, ghouls and costumed celebrants  were everywhere; Jerry (Jorge Garcia), as an ample, full-bodied vampire; Max (Masi Oka), in a Keanu Reeves-inspired period garb from “Dangerous Liaisons;” Taylor Wily as, er, who-knows-precisely-what, with a headband and necklace of bones.

Serial killers are in the mix (hence, beaucoup body parts), and the procedural often felt like a blender  bounty of figures and crimes from such flicks as “Halloween,” “Scream,” “Friday the 13th,” or any spootacular franchise from the past.

This seasonal nonsense, themed “Na Pilikua Nui”  (monsters in Hawaiian),

nonetheless upped “Five-0’s” ratings to 8.3 million viewers and an 18 to 49 demo rating of 1.1, in the 8 p.m.  (9 p.m. Mainland) hour, up from last week.

With all the masked ghouls, the bludgeoned body parts and thriller tension, the episode’s final moments — with Danno and son Charlie, at Shriner’s Hospital — was warm and rewarding factor of sharing (the kid passes out chocolates to fellow patients as he departs)  and of family (dad and kid, walking hand in hand). A joyous celebration — a treat — after all that cinematic tricks.

ABC’s “Shark Tank,” a competitor in the hour, posted a better 1.4 demo and  with 6.09 million  viewers, fewer than “Five-0.” The night’s champ for audience was Fox’s World Series Game 3, with 12.51 million viewers, and a runaway 18 to 49 demo of 3.1 for  the 7 to 10 p.m. (8 to 11 p.m. Mainland) block. Numbers may change, when Nielsen makes the usual adjustments.

CBS’ “Blue Bloods,” at 9 p.m. (10 p.m. Mainland), was the night’s most secure regular show, with 9.54 million viewers and an 18 to 14 demo rating of 1.1, equaling “Five-0.” And ABC’s “20/20,” at 9 p.m. (10 p.m. Mainland), was just behind “Blue Bloods” with 8.16 million tuned in, and a better 18 to 49 rating, 1.7.


One Response to “'Five-0' monster mash ramps up viewership”

  1. Carol S. Kohn:

    This was an off beat and really different Halloween show; I enjoyed watching from the start until it had ended as I was trying to figure out who was the killer(s) all show long!

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